Aspen In The 80s

Revisiting The 80s In Aspen

The 80's Blog Aug 08, 2022

Aspen in the 80s was all about luxury, fun, and fashion. It’s no coincidence that the elite flocking there had a huge impact on 80s ski fashion. Aspen was America’s playground in the 1980s. From entrepreneurs to Hollywood royalty, everyone wanted to get in on the action when it came to spending time in this Colorado Rocky Mountain town.

80s Aspen
80s Ski Fashion Was Heavily Influenced By The Frequenters Of Aspen

That was then, and this is now, but Aspen still has plenty of appeal, and people are still flocking there to ski and party through the winter months and enjoy summer hikes in the mountains when the snow melts away.

So let’s explore why Aspen was such a popular travel destination in the 1980s and why it still continues to be today.

Aspen In The 80s

It’s no secret that Aspen is one of the most exclusive skiing destinations in the world. One could argue that it is the most popular skiing destination in the world, and it’s no coincidence that when people think of Aspen they immediately think skiing.

However Aspen is so much more than that. So why was Aspen such a popular tourist destination in the 80s, and why does it still continue to be today?

The Skiing

Aspen Skiing 80s
Aspen Was Hugely Popular Skiing Destination For Society’s Elite In The 1980s

Obviously we need to first touch on the skiing. In the 1980s, Aspen was one of the most popular skiing destinations in the United States. The town had several world-class ski resorts, including Aspen Mountain, Snowmass, and Buttermilk.

Aspen has been considered the root of modern skiing, with many people annually making the trek to experience this magical place for themselves. Some people would argue that if you want to learn how to ski like an Olympian, you should go to Aspen!

Arts And Culture

John Denver Sanctuary Aspen
The John Denver Sanctuary Is Just One Of The Many Popular Attractions That Make Aspen A Popular Tourist Destination

Since time immemorial, Aspen has been known as a place where the rich and famous went to play, and the 1980s was no different. It was (and still is) a beautiful mountain town with great skiing, but it also had a lot to offer in terms of arts and culture.

In the 80s there were (and still are) many art galleries, museums, nature reserves, and performance venues in Aspen, making it a great place to visit for those who appreciate the arts. Furthermore, the city had an international reputation that attracted visitors from all over the world.

Marolt’s Ski School

Aspen’s popularity as a travel destination in the 1980s can be traced back to the legacy of Marolt’s Ski School. The school was founded in 1964 by skiing pioneer Bill Marolt and quickly became known as one of the best places to learn how to ski.

Legendary Ski Instruction Bill Marolt Made Learning To Ski Easy In Aspen During The 1980s

With different courses, all designed for beginners or children, it has been a favorite family-friendly ski school since its inception. When introducing kids to the sport, there is no better place than Marolt’s.

Parents looking for an easy way to introduce their child to skiing could find everything they needed at this well-respected ski school. All lessons were taught in English, and there are programs available that cater specifically to the needs of young learners.

This was of course appealing for someone in the 1980s trying to break into Aspen’s social inner circles. Even if you didn’t know how to ski, you could learn how at Marolt’s which of course was another reason why people flocked to Aspen in the 80s.

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The Extraordinary Views

Aspen Views
Aspen’s Majestic Views Are Second To None Which Only Added To Its Appeal As A Popular Tourist Destination In The 1980s

Aspen was also one of the best travel destinations for its incredible views of mountains. People would come from all over during the 1980s to experience the beauty of nature and get away from their hectic lives.

The serenity and peace that came with being in such a breathtaking place were unlike anything else. It’s no wonder why so many people loved coming here!

Final Thoughts On Aspen In The 80s

Aspen was popular in the 1980s because it was a new and upcoming travel destination. The scenery was beautiful, and it was a great place to ski. It had a lot of different activities that people could do like hiking or going on tours. A big reason for its popularity may have been skiing being so popular at the time since people were drawn to places where they could go skiing.

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